Public Relations: Saving the Oldest Olympic Sport

Background  In Strategic Sport Marketing (Shilbury, Westerbeek, Quick, Funk and Karg 2014) the authors present a case study which centres on the removal of amateur wrestling as a sport from the Olympic games. In this case study the authors suggest that the eventual survival of wrestling as a sport, in whole or in part, was … Continue reading Public Relations: Saving the Oldest Olympic Sport

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The Internet – An ideal public sphere?

The aim of this post is to explore and discuss the concept of the Internet as an ideal public sphere - defined by Holub (1991, p.3) as, "…a realm in which individuals gather to participate in open discussions. Potentially, everyone has access to it. No one enters in discourse… with an advantage over another". Over … Continue reading The Internet – An ideal public sphere?